Seen, Heard, Valued: Aligning Perception with Performance

Valuation is driven by investor sentiment regardless of fundamentals. Here are three ways management can respond thoughtfully to the market:

  1. Underreaction? Strengthen your narrative. A cohesive story around your strategy, milestones, and vision builds credibility.

  2. Overreaction? Identify the bias. Use your IR team to find and address misconceptions early, before they define the dialogue.

  3. No reaction? Address the gap. Apathy often signals misunderstanding so help investors understand the opportunity.

Perception drives everything. For help addressing market sentiment, email (Jonathan.Paterson@Harbor-Access.com) to learn how Harbor Access can support your IR efforts.

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Skip the Monologue - Make it a Sonnet

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Overinformed, Underengaged: Great IR in a Tired Market