Seen, Heard, Valued: Aligning Perception with Performance
Valuation is driven by investor sentiment regardless of fundamentals. Here are three ways management can respond thoughtfully to the market:
- Underreaction? Strengthen your narrative. A cohesive story around your strategy, milestones, and vision builds credibility. 
- Overreaction? Identify the bias. Use your IR team to find and address misconceptions early, before they define the dialogue. 
- No reaction? Address the gap. Apathy often signals misunderstanding so help investors understand the opportunity. 
Perception drives everything. For help addressing market sentiment, email (Jonathan.Paterson@Harbor-Access.com) to learn how Harbor Access can support your IR efforts.
