NASDAQ reports that 89% of institutional investors will visit a company’s website prior to taking a meeting. As your primary storytelling vehicle, your IR website is most effective when visitors are able to consume content in ways that are visual, intuitive, and meaningful.

In times of market volatility, doubling down on comms can help you pull ahead of the thousands of public companies clamoring for the attention of investors and the media. For small caps in particular, this is the moment to take a proactive-optimistic stance and communicate your company’s story to the investment community and the media.

Pillsbury Winthrop Shaw Pittman LLP’s Industry Insights podcast discusses the issues and innovations driving the video game industry, including the emergence of the Metaverse and how non-fungible tokens, blockchain and Web 3.0 may underpin it.

If you’re not sharing news with cashtags (a stock symbol prefaced with a dollar sign such as $AAPL) on Twitter, Reddit or TikTok, you’re missing out on the upside of social media trading.